I co-authored a white paper!

You can probably tell by the excited tone of that title that I’ve never worked for the government (except as a census-taker! those were good times) or for any other organization that produces white papers. Therefore, my first experience with writing one was exciting and heady. And it made me Google “what is a white paper?”

I think I get it now, and that’s a good thing, because my name is on it—right there on page 12 of “Unoffice the Office: Emerging Opportunities to Advance the Human-centered Workplace,” which I helped my client PLASTARC to author for their client west elm WORKSPACE (so many caps!).

West Elm Workspace Unoffice the Office White Paper

Here ’tis!

While you might not imagine that reading a good 10 straight pages of social science research about how best to design workplace interiors would be a good use of your time, I just might beg to differ! Take, for example, this golden nugget about the roots of “collaboration” and “community,” two big buzzwords in the workplace world today:

Great inspiration for this research can come from one particularly multipurpose and unifying item of furniture: the ubiquitous kitchen table. In our homes, this one object is the literal and figurative epicenter of activity for both individual and collaborative work. We don’t have different tables for each task we do; we just clear the surface off and start something else! Why does this method work, and work so easily?

Building on the basic hierarchy of human needs described by Abraham Maslow in the 1940s, modern psychologists have posited that spiritual and cultural values must be integrated into design to give individuals a sense of a space’s meaning and of “collective well-being”—a combination of social cohesion, a sense of community and rootedness, and the presence of enduring links to place. Collective well-being is a broad and essential goal of workplace design, but it’s not a complicated one to meet.

Within families, individuals feel a sense of shared values and a sense of rootedness; at our kitchen tables, we feel the presence of an enduring place, one we can rely on to support whatever work we’re doing, be it individual or group-based. We can translate this community-centric spatial model—this central activity hub for meeting, talking, learning, creating (and, of course, eating)—from the home to the workplace by providing employees with functional, multipurpose, group-sized amenities. Simple furnishings that are easy to transform radiate a sense of residential familiarity that can do wonders for engendering professional cooperation.

See? Not boring!

Perhaps just as importantly, I think we steered clear of That White Paper Guy’s top ten “worst practices.” (Whether you’re going by the photo at the top left of him with short hair, or the one at the bottom of him with longer hair, I do not want to get on this pink-shirted fellow’s bad side!)

PLASTARC: Shifting workplace metrics from ‘square feet and inches’ to ‘occupant satisfaction and performance’

Five senses icons

I’m no doctor, but I know a worthwhile mission when I read it.

For the past nearly-year, I’ve had the pleasure of working with PLASTARC, a social research, workplace innovation, and corporate real estate strategy firm, on many of their communications. PLASTARC was founded by the inimitable Melissa Marsh, who’s dedicated her career to making workplaces work better for people.

Dr. Nancy Mroczek singing, by Paul Taggart

Dr. Nancy Mroczek: No relation to PLASTARC (that I’m aware of), but I shoehorned in a tangential connection below

Recently, PLASTARC began archiving their newsletters on their website (always a great idea, in my book), and I have to say I was impressed when I had a flip through them. Yes, I did have a lot to do with writing them, but that’s not the only reason! The ideas they grew from are all PLASTARC, and all interesting, whether or not you’re an architect, HR manager, or real estate nerd. Here’s a sampling of topics and tidbits:

  • Multisensory design: “Heeding multiple dimensions of sensory experience both complicates and enables the task of designing human-centric spaces; it opens exciting opportunities for leveraging workplace design strategies in increasingly nuanced ways.”
  • Activity based working: “The social-centric economic structures of Europe have brought us many fresh workplace ideas, including the German-born Bürolandschaft concept, which intended to bring more organic desk groupings and elements of privacy to assembly line-style open offices with identical desks—but instead wound up spawning the now dreaded cubicle.”
  • Workplace community management: “We’re constantly learning from coworking, where the best community managers often hail from backgrounds in education, political science, and even community organizing.”
  • Smart buildings: “PLASTARC sees this moment as the beginning of a golden age in which technology enables building design to focus almost exclusively on serving and sustaining human experience.”
  • The social data era: “Soon, we’ll be able to understand as much about the demand for work environments and architectural features as we do right now about the demand for products in a grocery store. With these unique skills and methods, we are moving from analysis to prediction of both the desirability and utility of space.”

Dang, that’s enough brain food for a week of lunch breaks! Thanks, PLASTARC.

If you’re hungry for more thought leadership on the future of workplace, subscribe to their newsletter and await the next knowledge drop. This month’s topic: SCIENCE.

In freelancing, as in hair metal, what goes around comes around (sometimes)

In the thrill-a-minute world of freelance writing (I am only half joking there), clients can come and go as unexpectedly as the Red Bull van that pulls up beside the park and starts handing out free energy drinks. (Or am I the only one who’s witnessed that?)

Red Bull energy drink giveaway

Have you seen me?

This unpredictable ebb and flow can of course be a source of consternation for freelancers, but on balance over the past two-plus years, I’ve found it to be mostly energizing—as well as a good way to practice living in the moment: it’s unwise to become attached to even one’s most cherished clients, as you never know when they might, I don’t know, move to Canada and change their whole business model, or decide that you’ve been so helpful that they now want to hire a full-time person to do what you’ve been doing for them freelance. (Both of those things did indeed happen to me this year.)

While I’ve learned to feel less disappointment when great clients depart, I still feel untempered enthusiasm when they arrive—or, in the cases below, when they re-arrive! (Shoutout to my James Joyce people: both of these clients rearrive[d] from North Armorica. If that means what I think it does, which is debatable.)

Here’s a hearty “hello again!” to:

Sarah Lawrence College

College student in a community garden

SLC student Tenn Joe Lim: “These gardens have taught me about the agency we all have within communal spaces.”

I’ve been working in different capacities with the terrific people at this singular institution since fall 2014 (and boy is my brain getting a workout). Last month, they brought me on as Assistant Editor of their terrific magazine, Sarah Lawrence. I’m super-psyched to keep writing stories for them (like this profile of a student who’s teaching kids in a local community garden), as well as learn more about the inner workings of such a venerable publication.

PLASTARC

Architects

Some of our best and brightest at the Center for Architecture in NYC

It’s plastic (in this case, denoting malleability)! It’s architecture! It’s BOTH!

I met this workplace design consultancy’s ingenious founder Melissa Marsh at the Wood at Work conference last year, and helped her with some one-off writing projects this year. Recently, she’s decided to step up her company’s editorial game and has been showing me the PLASTARC ropes: their monthly newsletter, thoughtful event summaries, and the many guest contributions they make to industry publications. One of my fun gigs this fall was reporting on a public program called, “I Love This Place! Social Research-Driven Design.”

I’m very happy to be embarking on a new year with these two terrific new-ish clients. While I might find the lyrics to some Ratt songs as obscure as lines from Ulysses, I think I know what they mean when they sing:

Round and round
With love we’ll find a way just give it time
Round and round
What comes around goes around
I’ll tell you why
Dig

Yeah?

Writing about architecture is like… dancing about music?

People wearing building costumes

I had no idea until this moment that there is a persistent mystery surrounding the origin of that famous quote (which of course I chopped and screwed above).

But whoever originally said it doesn’t really matter for the purposes of this blog post. What matters is that some words I wrote about architecture recently appeared in the American Institute of Architects New York Chapter‘s newsletter!

The Ways and Whys of Incorporating Social Science Methodologies into Architecture Curricula

What does all that mean? You’ll just have to read it to find out!

Many thanks to my very righteous clients Scott Francisco of Pilot Projects and Melissa Marsh of PLASTARC for hooking me up with this fun gig.

Now, let’s dance!

Russia! For those with and without their marbles

Guys on a bench in Moscow

If the heat waves and presidential election tomfoolery have spared you any of your marbles this summer, you probably won’t want to trudge through my 857 photos of Russia, the country I was recently fortunate enough to hang out in for two weeks. Then again, if you find yourself sweating, anxious, and entirely sans marbles, it might be pleasant and calming for you to see some objectively beautiful architecture, funny signage, and delectable Russian meals featuring beets, beets, and more beets. If that’s the case, then by all means have at it!

But assuming you are retaining at least a couple of those precious mental stones and would rather spend your time elsewhere, I’ll do you the sanity-solid of offering a brief summary of this epic excursion in words and pictures below:

Left: Our friend Oleg’s favorite cathedral in Moscow. (What was its name??)
Right: Arthur reads in a barn in the “historic rural locality” of Kholmogory.

Left: A cow parade in Kholmogory. (Not pictured: The sample Dixie cups of fresh milk).
Right: Arkhangelsk’s last living angel?

Left: Warning: This club uses Face Control. It doesn’t sound like we should go there.
Right: Man, this is a long story. Let’s just say we were “strongly encouraged” to write and perform a skit about the birth of our country for a group of Russian villagers on the 4th of July… while wearing Putin party t-shirts. God bless the USA.

Putin dog statue at the Hermitage

Putin dog

And finally, rub this one for good luck: A little sculpture of a dog at the Hermitage that bore some immediately-apparent resemblance to you-know-who.

Readers! As you can see, my Russia was chock full of bright colors, international whimsy, and universal good times. Have you spent time in Mother Russia? Tell me about your trip.

One of my clients was in Nepal when the first earthquake struck

I am among the grateful that a wonderful client of mine, Scott Francisco, wasn’t harmed when the first of two magnitude 7+ earthquakes struck Nepal late last month, and that he was able to leave the country before the second one. I wrote this blog post about it for his design company.

Scott helps a family build a temporary shelter

Scott helps a family build a temporary shelter near Kathmandu

Although I haven’t been there yet, I’ve long harbored a certain (if vague) affection for Nepal, and I guess all things Himalayan. Watching the wreckage and misery that surround a disaster is always a souring experience, but in this case it felt worse than usual.

Scott is now in the midst of rallying other architects and structural engineers to volunteer some of their time and expertise to helping assess and rebuild homes and historic structures in the Kathmandu Valley. He’s a real mensch! Check out the details on this LinkedIn post.