Idealist

April Greene—Writer and Editor

From 2012 to 2014, I edited and contributed to Idealists in Action, the blog of nonprofit connection hub Idealist.

I also wrote technical copy, drafted press releases, and edited reports for the organization; authored posts for sister site Idealist Careers; and worked with translators to cross-post content between Idealist and its Spanish and French analogs, Idealistas and Idealiste.


Here are some of my favorite posts and projects:

From Idealists in Action:

From Idealist Careers:

 

MailChimp jpgDaily digests. In 2013, I hooked our blog subscribers up with sweet-looking MailChimp digest emails, so they’d get a pretty daily summary of all the great things we wrote about in the past 24 hours. This helped to boost subscribership by 2000% over six months.

Idealist report jpg

Voices from the Sector. This 2012 report summarized the key findings of an Idealist-issue survey taken by over 1,000 U.S. nonprofits. I helped Idealist’s HR team craft the questions, copyedited the report, and worked with the graphic designer to smoothly dovetail content with layout.