Given my historic predilection for writing about (allegedly) unsexy topics such as congestion pricing, volunteering in retirement, and participatory urban development, it’s no wonder that when Katarina “Don’t Wait for Permission to be Awesome” Hybenova, founder of Bushwick Daily, needs someone to write a sponsored post about a local credit union or end-of-life planning, she rings my bell.
“Think unsexy thoughts… Think unsexy thoughts…”
I will admit that the idea of writing sponsored articles sat a little uneasily with me at first, because I’m generally angered and saddened by advertising’s incessant and ever-deepening march into every aspect our lives. That said!, if boss little publications like Bushwick Daily are to keep the lights on (and I sure hope they do), someone’s got to foot the bill. If that boils down to a choice between giving readers free access to the site in exchange for throwing some sidebar ads and commissioned stories into the mix, or making readers pay individually to fund BD‘s work, I’ll go with the former.
You know what, though? In this case, it’s not even as doom-and-gloom as that. The kinds of organizations that support BD are pretty much the best kinds of organizations: they’re grassroots neighborhood staples, self-made small businesses, international nonprofits—even startups on a mission to make clean power cheaper! So really, how could I complain?
In a perfect world, we wouldn’t need advertising—but heck, we wouldn’t need money, either! So until Reverend Billy & the Church of Stop Shopping become our president and congress, respectively, I hope you’ll enjoy reading about these boss organizations on one of the best little blogs in Brooklyn, and that you’ll support your own local micro-journalism outlets in whatever way best floats your boat.
Oh, and Happy Thanksgiving!
I don’t think I’ve heard the hyphenate “might-should” since I last hung out with my high school boyfriend’s Florida-born, Lynyrd Skynyrd-listening parents in their motor home—which was definitely a while ago! But sometimes it just fits the bill.
Case in point: last week, my beloved client-friends at ioby asked if I could help them with a project. They had recently come across Planetizen’s “100 Most Influential Urbanists” article and wanted to put together their own list of 100 more influential urbanists who also happen to be ioby Leaders (their honorific for residents who step up to make their neighborhood better in some way, and raise awareness and money on ioby to do it).
Naturally, I didn’t even need to think, “Might-should I do this?” I totally leapt at the chance to mine five-plus years’ worth of inspiriting ioby blog posts, videos, and giving reports for 100 awesome people who demonstrate the range of just who ioby Leaders are and just what they can do. Summarizing their stories into bite-sized pieces was also fun, though a taller order.
It’s so hard to have favorites when everyone is a knockout, but here are a few who stick with me:
Lucille White of Cleveland, crossing guard and grandmother of 19 (!), who lost two nieces to hit-and-runs. “Miss Lucille” convened a dozen middle and high school students in her neighborhood to help design and implement desperately needed traffic calming interventions where they live.
When the city of Highland Park, Michigan repossessed over 1,000 street lights from Jackson Koeppel‘s already underserved neighborhood, he co-founded Soulardarity: a membership-based, community-owned solar power nonprofit that’s installing its own new solar street lamps to light the way for his neighbors.
A poet and musician from Black Hills, South Dakota, Lyla June Johnston leads a team of 50-plus volunteers to organize the annual Black Hills Unity Concert, an event that joins native and non-native people alike in prayers for reconciliation, celebrations of unity, protests against injustice, and songs of hope.
Jeez, if I keep going, I’ll start tearing up again! Just too much greatness here for one blog post. Good thing you can check out 97 more excellent people and stories on ioby’s blog any time you want. They might-should help you remember that—despite Donald Trump’s best efforts—there’s still a lot of good going on out there these days.