Making peace with the sponsored post

Given my historic predilection for writing about (allegedly) unsexy topics such as congestion pricing, volunteering in retirement, and participatory urban development, it’s no wonder that when Katarina “Don’t Wait for Permission to be Awesome” Hybenova, founder of Bushwick Daily, needs someone to write a sponsored post about a local credit union or end-of-life planning, she rings my bell.

Think unsexy thoughts Simpsons Barney

“Think unsexy thoughts… Think unsexy thoughts…”

I will admit that the idea of writing sponsored articles sat a little uneasily with me at first, because I’m generally angered and saddened by advertising’s incessant and ever-deepening march into every aspect our lives. That said!, if boss little publications like Bushwick Daily are to keep the lights on (and I sure hope they do), someone’s got to foot the bill. If that boils down to a choice between giving readers free access to the site in exchange for throwing some sidebar ads and commissioned stories into the mix, or making readers pay individually to fund BD‘s work, I’ll go with the former.

You know what, though? In this case, it’s not even as doom-and-gloom as that. The kinds of organizations that support BD are pretty much the best kinds of organizations: they’re grassroots neighborhood staples, self-made small businesses, international nonprofits—even startups on a mission to make clean power cheaper! So really, how could I complain?

In a perfect world, we wouldn’t need advertising—but heck, we wouldn’t need money, either! So until Reverend Billy & the Church of Stop Shopping become our president and congress, respectively, I hope you’ll enjoy reading about these boss organizations on one of the best little blogs in Brooklyn, and that you’ll support your own local micro-journalism outlets in whatever way best floats your boat.

Oh, and Happy Thanksgiving!

The Trump presidency isn’t the only reason to start planning for your demise

You’re still gonna die someday, no matter who’s president! Dem’s da breaks, folks.

Elon Musk spacesuit

Unless…?

No one can game this system (well, maybe Elon Musk?), but we can go a long way toward making sure we shuffle off this mortal coil gracefully—at least with regard to our worldly stuff.

I recently spoke with an NYC-based estate law and probate attorney who gave me some good end-of-life planning tips that people of any age and economic status can use to help their friends and family avoid painful posthumous guesswork.

For her complete primer, and a few other attempts at making reading about wills and healthcare directives fun, you can peep my article in Bushwick Daily.

Oh, and as for that whole Trump-giving-everyone-suicidal-anxiety thing, here’s a bit of a cheerer-upper. Today is The Ides of Trump! Send a postcard and take a deep, life-affirming breath.